Commercial traffic in the cloud

Run every commercial break from anywhere.

CloudADS brings clients, media, schedules, commercial blocks and broadcast reports into one browser-based workspace—synchronized with your station in real time.

  • No app or dedicated workstation
  • Multi-user, real-time operation
CloudADSTRAFFIC CONTROL SYNCHRONIZED
TODAY'S SPOTS184100% scheduled ACTIVE CLIENTS428 campaigns live NEXT BREAK04:286 commercials
Commercial blocksTuesday · Live schedule ON AIR
Auto Center30 sec · MP3City Market20 sec · MP4
Morning Break A6 spots · 02:45SYNCING
INE / RTCGovernment campaignLocal Retail30 sec
Changes delivered in real timeDJ workflow remains uninterruptedCLOSE RADIO · CLOSE VISUAL RADIO · CLOSE TV
4 users onlineSales · Traffic · Studio Works on any screenNo installation required
100% browser-based Real-time synchronization Multiple user access Desktop, tablet or phone
One operation. Every commercial.

Commercial traffic should never depend on one computer—or one person.

CloudADS gives sales, traffic, administration and broadcast teams one shared source of truth. Build a campaign at the office, approve it from a phone or update tomorrow's break from home. Every authorized change reaches the playout system quietly in the background.

Operate immediatelyWork from any location without installing an app. Stay coordinatedEveryone sees the latest client, media and schedule information. Protect the airTraffic updates do not interrupt the DJ or operator.
The complete traffic workflow

From a new client to verified airtime—in one connected system.

CloudADS replaces disconnected files, calls and manual handoffs with a clear commercial process that every authorized team member can follow.

01CREATE

Client & campaign

Register the advertiser, campaign details, rules and commercial validity period.

02UPLOAD

Audio & video

Upload MP3 audio or MP4 video and keep campaign media organized in the cloud.

03SCHEDULE

Dates, times & blocks

Define start and end dates, assign airtimes and construct current or future breaks.

04VERIFY

Traffic reports

Review what aired and export operational or client reports to Excel.

Precise control of every break

See today. Prepare tomorrow. Inspect every detail.

Create commercial blocks for the current schedule or build future campaigns in advance. CloudADS makes every date, position, client and asset easy to review before it reaches the air.

  • Campaign validityControl exactly when each commercial begins and expires.
  • Flexible schedulingAssign specific airtimes, blocks and repeat rules.
  • Future planningInspect upcoming schedules without changing today's operation.
  • INE / RTC workflowsBring Mexican government broadcast orders and campaign materials into the traffic process.
COMMERCIAL CALENDAR
JUL 27 — AUG 02
MON27TUE28WED29THU30FRI31SAT01SUN02
MORNING DRIVE · BREAK 015 commercials · 02:30 total READY
MID-MORNING · BREAK 026 commercials · 02:45 total LIVE
NEWS UPDATE · BREAK 034 commercials · 02:00 total SCHEDULED
AFTERNOON · INE / RTCGovernment campaign material SCHEDULED
Schedule validated Cloud version current
Change traffic—not the on-air workflow

Real-time synchronization that works quietly behind the show.

Traffic can update a client, replace an asset or adjust a future break while the station is live. CloudADS synchronizes approved changes in the background, so the DJ keeps presenting and the operator keeps producing.

TRAFFIC TEAMUpdates campaign
10:32:08

New MP3 approved and assigned to tomorrow's morning rotation.

CLOUDADSValidates & synchronizes
REAL TIME

The authorized change is distributed automatically in the background.

ON-AIR STUDIOOperation continues
ON AIR

The DJ and operator remain focused on the live program—no interruption required.

SalesClients and campaigns TrafficScheduling and assets AdministrationPermissions and oversight StudioAutomatic synchronized playout
Broadcast Traffic ReportJUL 01 — JUL 28
All content All clients All rules
MONTUEWEDTHUFRISATSUN
COMMERCIALS AIRED1,284MUSIC EVENTS3,916VERIFIED EVENTS100%
Reports that close the loop

Know what aired. Find it fast. Share it instantly.

Inspect the station's complete traffic history—including music and commercials—then filter by client, campaign, content or operational rules. Export the result to Excel for billing, internal analysis or advertiser follow-up.

Flexible filtersFind the exact transmission records you need. Proof of executionGive clients a clear record of commercial activity. Excel exportMove operational data into familiar business workflows.
The traffic office is wherever your team is

Full commercial control—even from a phone.

Authorized users can respond in the moment from desktop, tablet or mobile. There is no app to install, no special computer to reach and no delay waiting for someone else to make the change.

Work from anywhere

Open a secure browser and access the commercial operation from the office, home or on the road.

Give every team the right access

Multiple users collaborate on the same live information instead of passing spreadsheets back and forth.

Act while the request is fresh

Create clients, upload media and adjust schedules immediately—without operational bottlenecks.

Run a leaner operation

Reduce repetitive coordination, avoid preventable manual errors and let staff focus on higher-value work.

Native CLOSE integration

Traffic and playout finally operate as one system.

CloudADS is fully integrated with CLOSE automation. Commercial changes move directly from the cloud traffic operation into the station's audio and video workflows.

COMMERCIAL OPERATIONSCloudADSClients · Media · Schedules · Reports
REAL-TIME SYNC
CLOSE RadioAudio automation
CLOSE Visual RadioVisual radio automation
CLOSE TVAudio + video playout
Make every commercial minute count

Move faster from sale to air—with complete control.

Give your commercial and traffic teams a modern cloud workflow while the station receives every approved change automatically.